A 2D animated explainer offering solutions for accountants.

  • Client
  • Industry
  • Software
    After Effects, Illustrator


Countingup, the challenger bank that's helping thousands of accountancy practices across the UK, approached me to create an animated explainer video for them detailing their product's key features, specifically for accountants.

Using a provided script, I concepted and created storyboards, designed the look and feel for the characters and iconography, as well as carrying out all the animation.

“I concepted and created storyboards along with designing the look and feel.”

A key point that needed highlighting in the animation was the trouble that small businesses have managing their accounts, how this creates issues for their accountants and how Countingup's all-in-one business current account, accounting and tax filing software platform can make things easier.

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